With Global releasing an app featuring their radio brands and spin-offs, are listeners being spoilt for choice or simply drowning in radio apps?
What a week it’s been. After months of planning, including nearly reverting to our Plan B, Radio Cherwell have celebrated 50 years of hospital radio in Oxford with a 50hr marathon.
Heart debuted their latest advertising campaign during Britains Got Talent on Saturday Night, with a television advert that screams branding & feel good.
In a world full of different ways to listen to your favourite radio station, how many ways to listen should we be promoting? And is frequency still important?